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Amdocs will demonstrate its convergent IMS charging solution as part of TM Forum's Seamless OSS/BSS for IMS Services Catalyst Project. The demonstration will showcase Amdocs' role in aligning next generation business and operations support systems (BSS and OSS) with IMS-based offerings. Additionally, Amdocs will jointly demonstrate with HP an IMS interoperability reference model to enable a new level of charging and billing flexibility. Both demonstrations will be showcased at Management World Dallas 2007 taking place this week.



The Catalyst Project

The Seamless OSS/BSS for IMS Services Catalyst Project was sponsored by China Unicom and Chunghwa Telecom with the objective of providing a unique industry reference model to enable service providers to transform IMS-based technology into business value. China Unicom is a multi-play service provider supporting more than 140 million wireless subscribers in China and the third largest mobile operator in the world. Chunghwa Telecom is the largest multi-play provider in Taiwan with more than 20 million subscribers. These service providers are committed to delivering the superior customer experience associated with ubiquitous, network- and device-agnostic access to blended voice-data-content services that is enabled by a common IMS architecture. Both China Unicom and Chunghwa Telecom will roll out IMS platforms to centralize support for their entire scope of offerings, including new IMS-based services as well as legacy voice and data services.



The current Catalyst Project will present the lifecycle of an IMS-based video-telephony service offered across a range of devices, including Session Initiation Protocol (SIP) phones and laptops. It will present a unique industry reference model for seamless support for IMS offerings in a multi-vendor systems environment, including Microsoft's Connected Services Framework as part of Chunghwa Telecom's One Stop Service Manager for service activation, ZTE's IMS-based multi-network convergence solution for session control, and the Amdocs IMS Charging solution for converged charging and mediation.



"Having tested the fundamental functions of IMS network elements over the past year, it is clear to us that next generation OSS and BSS are crucial for monetizing IMS services," said Zhang Zhijiang, general manager, Technology Department, China Unicom. "This IMS Catalyst Project is valuable in adding industry insight around the creation of an OSS/BSS environment that is in line with the TM Forum New Generation Operations Systems and Software¡Xor NGOSS¡Xframework and evolving interfaces standards such as 3GPP."



"When we complete the rollout of our IMS platform, we will be able to offer new services more rapidly and at a lower cost," said Lu Shyue-ching, President of Chunghwa Telecom. "This will help us establish a competitive edge for our future growth into emerging markets."



Amdocs Works with HP to Present New Level of Charging and Billing Flexibility for IMS Offerings

Amdocs will demonstrate, with HP, next generation IMS charging for IMS- based rich media file sharing. In addition, the model will showcase how the interactive dialogue between the Amdocs IMS Charging solution and HP's IMS Applications Evaluation Environment simplifies the extraction of key billing and real-time rating variables from an IMS end-user transaction through simple-to-use GUI (Graphical User Interface) screens. This simplification results in a new level of charging and billing flexibility that can help providers ensure they maximize the revenue potential of an IMS session.



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